One, you could do a flash sale once or twice a year. In addition to coupons, which we discussed earlier, what’s another cure for a ton of abandoned shopping carts? Alternatively, you could give money that can be put toward a customer’s next purchase. Jones Soda’s sales promotion is an example of good branding. In fact, you could end up making more profit than you would if you were doing business as usual. Consumer Sales Promotions Samples, coupons, premiums, contests, and rebates are examples of consumer sales promotions. This allows your promotion to reach customers who find your business on Google Maps and Search—which is often when they have the highest intent. So what's your goal? Why leverage deals and offers for your business? Before we get to the sales promotion examples, let’s take a quick look at some of the different types of sales promotions you can have. Nia Gyant is a freelance writer and brand messaging strategist with a background in online marketing. You could do this by using OptinMonster for email retargeting. Let's have a personal and meaningful conversation. Successful companies know that sales promotions are among the most effective methods of increasing sales, boosting customer satisfaction, and heightening brand awareness. That makes it clear what users are signing up for. As you’ll see, most sales promotions use urgency and the fear of missing out (FOMO) to encourage customers to buy. You can easily create this by using one of OptinMonster’s templates, then edit the text and the CTA button to create your own offer. At first, it might seem that offering promos and deals is a self-destructive behavior that shortchanges your business. That would be terrible…if it were true. Let's take a look at some sales promotion ideas to, This type of arrangement can extend the reach of your brand. Since service-based businesses are more time- than product value-related, the only cost is time. Next, check out our guide for more email marketing tips, and see more eCommerce marketing strategies to boost your sales. In either case, be sure to utilize social media and email marketing campaigns to announce when the sale will be happening. For example, A flash sale creates a sense of urgency among your customer base to buy, Sales promotions that encourage repeat business, Repeat business is often the best business.